I was driving by a shopping strip the other day and saw this freakin' huge basketball, it was a promo for a local sports bar to come watch the March Madness games going on this month. This large inflatable thing made me smile. Why? I guess because I loved stuff like that when I was a kid, but the real reason that it made me smile was because it started my mind racing about what other kinds of inflatable things people could use to promote their businesses.
I suspect that some of you may have seen local tire stores with a huge inflatable gorilla holding a tire to promote their business, I always thought that a huge inflatable tire would work just as well. So perhaps the gorilla was just a way to get little kids attention so that they could point out the gorilla for the parents to see too. That's actually a smart idea.
But what of other businesses? I suppose a dentist could have a large inflatable tooth or a shoe store could have a big pair of Air Jordans, but for other types of businesses this advertising gimmick might be something which could backfire on them. For instance, would you really want to see a large inflatable eyeball in front of your optometrists' office? Okay bad example, that would look (no pun intended) pretty cool. But seriously, if you had to go see a proctologist, would you want to see a large inflatable behind staring at you?
Smile until you face hurts!
That does make me smile. Thanks for jogging my memory and reminding me of things from my childhood.
ReplyDeleteWhen I was young I thought that all of the headstones at the cemetary were TV's. Still to this day if we drive past a cemetary my dad will say; "Look at all of those TV's."